Digital and VR Work Getting Media Attention
Helping our independent school and higher ed clients grow enrollment, retention, and fundraising is why we get up in the morning! But we do have to admit that we love when our creative work gets media attention, too.
Here’s a round up of the EdwardsCo work making headlines…
EdwardsCo Takes Gold at the 4th Annual EDU Digital Marketing Awards
Winners have been selected in the 4th Annual Education Digital Marketing Awards, sponsored by Higher Education Marketing Report.
And we’re pleased to announce our work to launch a recruitment campaign microsite for School Year Abroad took GOLD!
A national panel of higher education marketers, advertising creative directors, marketing and advertising professionals and the editorial board of Higher Education Marketing Report considered over 1,000 entries of digital work from colleges, universities and secondary schools.
CONGRATULATIONS to our creative team for producing work that STANDS OUT!
EdwardsCo Virtual Student Experience Taking VR Beyond the Campus Tour
EdwardsCo client Skidmore College recently became the first college in the country to create a virtual student experience for prospective students.
We worked with the college to design a cardboard viewer (pictured right) to include in the acceptance package, as well as produced a three-minute virtual reality experience.
As Luke Meyers, Director of Marketing and Engagement at Skidmore, told VRScout, “this was a chance to answer one of the top questions accepted candidates ask, which is what is it like to be a Skidmore student when I’m not in class? Why not use something like 360VR to bring Skidmore student life to the accepted candidate?”
Meanwhile, another EdwardsCo client Kent School became the first boarding school in the country to create a virtual student experience. Like Skidmore, Kent include a box viewer with instructions to watch the 360VR in the acceptance package (pictured below).
Learn more about the virtual student experience
Create a meaningful emotional connection with a virtual student experience.Show me how!